What is social media and why does it matter to you?
Social media means a lot to people who are interested in getting their message or product out there for the masses to see. Twitter, Facebook, Instagram, and more are social platforms in which people communicate with other like-minded individual or friends. However, what is social media and why does it matter to you?
If you have a message that you want to get out, what better way to do this than on a social platform with your friends.
Before there were social media platforms this is how one woman made a killing on selling her hats.
One day she knit herself a great looking hat and every time she wore it people complimented her. People asked, “Where did you get that great looking hat? How much it cost?” Of course, she explains to them, she knit it herself. She never thought that her creation of a hat and socializing with her friends would start a whole new business idea for her. She now owns a local hat shop.
All she did was wear the hat, walk around for a while and voila! She made sales. But why not put her little-knitted hat store online and is on Twitter, Facebook Fan pages and Instagram and she is exposed with a lot more people who are sharing, commenting and liking.
This is the real power of social media. She will be engaging with people all over the world who will be asking her the same question, “Where did you get that great looking hat? How much it cost?”
There are lots of platforms out there to explore you just have to do some researching. My favourites are Facebook, Twitter, Instagram, Pinterest, Google+ and LinkedIn.
I hope you have an understanding of how the power of social media platforms works. If you need help setting up your social media just let me know.
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